By Mike the PhD:
A Simple Market Cap Based Strategy For Generating Alpha
This is part 2 of a 5 part series of articles on using characteristics of stocks to generate alpha. The previous article may be found here.
Please note: Throughout this article when I am talking about small stocks, I am NOT talking about penny stocks or firms traded on the OTCBB or Pink Sheets. All of those stocks are extremely risky, and there has been extensive academic research showing that they have negative returns on average. That is, almost everyone loses money investing in penny stocks. In this article I am discussing small-cap stocks that trade on the NYSE, Nasdaq and former Amex.
As I discussed in my last article on the four factor model, there are four major characteristics of individual equities that are associated with a stock's performance over time. Taken together, these 4 factors predict more than
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